Customer Story

2x Higher Redemption Rate with Smart Product Recommendations

How a context-aware engine transformed a prominent New Zealand supermarket chain’s marketing performance through hyper-personalized product offers
Published on
December 12, 2024
Client
Prominent New Zealand Supermarket Chain
Industry
Retail / Consumer Goods
"With the new recommendation engine, we're finally delivering on the promise of personalization—at scale. The early results have exceeded expectations and show just how impactful targeted product offers can be."
- Chief Analytics Officer
| 200%
Uplift in Redemption Rate
| $700K
Weekly Incremental Sales from Boost Offers
| 95%
Reduction in Manual Allocation Tasks
| 3x
Faster Campaign Turnaround Time
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